UPCOMING CMO 2.0 CONVERSATIONS

As part of the extension of the CMO 2.0 program to include thinkers and authors that CMO’s should be listening to we will be having our next CMO 2.0 Influencer Conversation with business thinker Dave Logan, who is co-author of Tribal Leadership, co-founder and senior partner at CulturSync, and professor at the Marshall School of Business at USC, on July 22th at 2pm EDT.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview CDW’s CMO Mark Gambill on Tuesday July 14 th from 11-12 pm EDT.

As part of the extension of the CMO 2.0 program to include thinkers and authors that CMO’s should be listening to we will be having our third CMO 2.0 Influencer Conversation with business thinker John Hagel, who is the Co-Chairman of the Center for Edge Innovation at Deloitte and the author of numerous business books on July 7th at 9am EDT.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview Tibco’s CMO Ram Menon on Thursday June 4th from 1-2 pm EDT.

As part of the extension of the CMO 2.0 program to include thinkers and authors that CMO’s should be listening to we will be having our second CMO 2.0 Influencer Conversation with Dan Ariely, who is the James B. Duke Professor of Behavioral Economics at the Duke University Fuqua School of Business. He is also the author of Predictably Irrational.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview Virgin America’s’ CMO Porter Gale on Tuesday May 12th from 3-4 pm EDT.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview Nielsen Online’s EVP Digital Strategic Services Pete Blackshaw on Thursday May 7th from 3-4 pm EDT.

As part of the extension of the CMO 2.0 program to include thinkers and authors that CMO’s should be listeining to we are launching the first CMO 2.0 Influencer Conversation with Rob Kozinets, who is Associate Professor of Marketing at York University’s Schulich School of Business in Toronto, Canada. He is the editor of Consumer Tribes, a book that captures the diversity of international research on tribal marketing, and blogs over at Brandthroposophy.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview FedEx’ Senior Vice President for Digital Access Marketing Mark Colombo on Friday May 1st from 9-10 am EDT.

As part of the ongoing CMO 2.0 Conversation series we are hosting in the Marketing 2.0 Community, Francois Gossieaux will interview USAToday’s Senior Vice President of Marketing Susan Lavington on Wednesday April 15th from 11-12 am EDT.